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Social Media Marketing Specialist

Posted by XtrazCon

1.5 LPA - 2.5 LPA
About Company
Job Description


Content Creation: Develop engaging and creative content for social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and TikTok. Create posts, stories, videos, and graphics that align with our brand identity and resonate with our target audience.

Social Media Management: Manage all aspects of our social media presence, including posting schedules, content calendars, and community engagement. Monitor and respond to comments, messages, and mentions in a timely and professional manner.

Audience Engagement: Build and nurture relationships with our social media followers by fostering conversations, soliciting feedback, and encouraging user-generated content. Implement strategies to increase audience engagement, reach, and retention.

Campaign Planning: Collaborate with marketing and creative teams to develop social media marketing campaigns that support our overall marketing objectives. Define campaign goals, target audiences, messaging, and key performance indicators (KPIs).

Analytics and Reporting: Track, analyze, and report on the performance of social media campaigns and content. Use data insights to optimize strategies, identify trends, and recommend improvements to drive better results.

Influencer Partnerships: Identify and establish partnerships with relevant influencers and brand ambassadors to amplify our social media presence and reach new audiences. Negotiate terms, manage relationships, and track campaign performance.

Paid Advertising: Plan and execute paid social media advertising campaigns to promote products, services, and brand awareness. Set campaign objectives, target audiences, budgets, and ad creatives to maximize ROI and drive conversions.

Trend Monitoring: Stay informed about emerging trends, best practices, and new features on social media platforms. Research competitor activities and industry trends to inform our social media strategy and stay ahead of the curve.

Job Description:

We are looking for a passionate and creative Social Media Marketing Specialist to join our team and help us elevate our brand presence across various social media platforms. As a Social Media Marketing Specialist, you will be responsible for creating compelling content, managing our social media channels, engaging with our audience, and driving results through strategic campaigns and initiatives.

The ideal candidate is a proactive self-starter with a deep understanding of social media trends, platforms, and best practices. You should have excellent written and verbal communication skills, strong attention to detail, and the ability to work effectively in a fast-paced environment. If you’re passionate about social media and have a knack for storytelling, we’d love to hear from you!

Join us and play a key role in shaping our brand’s digital footprint and connecting with our audience in meaningful ways.

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Job Information

How much is the Offered Salary for this role?

XtrazCon will offer salary in the range 1.5 LPA - 2.5 LPA. The exact salary will be decided based on your skills, experience and interview performance.

Role requires experience in

Domestic - India

Number of positions / openings


What is the Min. Experience required for this job?

XtrazCon expects the desired candidate to have minimum experience of 0 years

What is the Max. Experience required for this job?

XtrazCon expects the desired candidate to have maximum experience of 0 years


Information Technology & Services

What is the Qualification required for this job?

XtrazCon expects the desired candidate to be a Graduate



Work Shift

Day shift

Are there any unique Key Skills required for this job?

XtrazCon expects the desired candidate to have the following skills: B2B - Small & Medium Enterprise Sales

Work Location Type




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